I. Introduction
LinkedIn is a professional social networking site where people can connect with colleagues, industry professionals, and potential employers. One of the features of LinkedIn is topics. Topics refer to the keywords or phrases that LinkedIn users follow and engage with on the platform. In this article, we will discuss the importance of selecting relevant topics for LinkedIn and provide a step-by-step guide on how to change them to improve your professional branding.
II. Why Changing Your LinkedIn Topics Matters
Having relevant and engaging topics on your LinkedIn profile is crucial in order to showcase your interests and professional expertise to others. Not only that, LinkedIn uses the topics you follow to recommend content, job postings, and other users to connect with. A well-curated topics list can increase your visibility and credibility on the platform, helping you grow your professional network and achieve your career goals.
III. Switching It Up: A Step-by-Step Guide to Changing Your LinkedIn Topics
Changing your LinkedIn topics is simple and easy. Here are the steps you need to follow:
- Log into your LinkedIn account and go to your profile
- Click on the pencil icon next to the “Featured” section
- Scroll down to the “Followers” section and click on “See all”
- Click on the “Follow” button next to a topic you want to add or the “Unfollow” button next to a topic you want to remove
- Repeat step 4 for all the topics you want to add or remove
- Click “Save” once you’re done editing your topics
It’s important to select topics that are relevant to your personal and professional goals. You can also use LinkedIn’s search bar to find topics related to your industry or niche. It’s best to have a mix of broad and specific topics to showcase your interests and expertise.
IV. From Boring to Buzzworthy: How to Change Your LinkedIn Topics for a More Engaging Profile
Having unique and specific topics can make your profile stand out from others. Don’t limit yourself to generic topics such as “marketing” or “finance”. Use creative and interesting topics like “digital marketing trends for 2021” or “impact investing strategies”. Here are some examples of interesting topics:
- Entrepreneurship and innovation trends in Southeast Asia
- HR best practices for remote teams
- Ethical investing and sustainable finance
- Design thinking for product development
Remember that your LinkedIn topics are a reflection of your interests and professional expertise. Be creative and don’t be afraid to showcase your unique perspective!
V. Maximizing Your LinkedIn Profile with New Topics: Tips for Success
Once you’ve updated your LinkedIn topics, it’s important to utilize them effectively. Here are some tips:
- Engage with posts and content related to your topics to demonstrate your expertise and interest
- Join LinkedIn groups related to your topics to connect with like-minded professionals and stay up-to-date with industry news
- Regularly review and update your topics to keep your profile fresh and relevant
By following these best practices, you can maximize the potential of your LinkedIn profile and build your professional brand.
VI. The Impact of Changing Your LinkedIn Topics: A Deep Dive
According to LinkedIn’s data, users who follow at least ten relevant topics can increase their profile views by over 20%. This is because LinkedIn uses topics to recommend users and content to others on the platform. By curating a well-thought-out topics list, you can increase your visibility and reach more people in your industry or niche.
VII. Revamping Your LinkedIn Profile: How Changing Your Topics Can Boost Your Professional Branding
Your LinkedIn profile is a key component of your personal branding as a professional. By updating your topics and following best practices, you can differentiate yourself from others and demonstrate your expertise and interests to potential colleagues and employers.
Don’t underestimate the power of a well-curated LinkedIn profile. Take the time to update your topics and engage with others on the platform to grow your professional network and achieve your career goals.
VIII. Conclusion
In summary, selecting relevant and engaging LinkedIn topics is a crucial aspect of personal branding. By following the steps outlined in this article, you can easily change your topics and maximize the potential of your LinkedIn profile. Remember to be creative and specific with your topics and utilize best practices to showcase your professional expertise.